From ISAA Director Allen Steadham:
I received the following email yesterday from a citizen who observed a new billboard ad campaign called Save The Whales from the People For The Ethical Treatment of Animals (PETA), so I checked out their website and sure enough, there it was, listed as a Billboard campaign! Here’s the email (the individual’s name is being withheld for privacy reasons):
I would like to express my OUTRAGE of a Billboard I recently saw in Jacksonville, Florida. My family was visiting and i was planning on taking them to the beach to enjoy the beautiful day when i saw the billboard that made me want to cry. It says “Save the Whales” with a picture of an over weight woman in the foreground.
We all sat there and stared at it for a minute and everyone in the car was silent. No one wanted to mention my weight. I laughed it off as usual but it really had made me so embarrassed, so self conscious and so ashamed about my weight that I dropped off my family at the ocean front and left to go home making the excuse that I wasn’t feeling well.
My embarrassment turned to outrage as I was sitting at home contemplating the distasteful, disgusting billboard. I can’t believe that PETA would be so disrespectful as to use the terms “Whales” and “Blubber” when referring to obese people.
I wish there was something I could do. I’ve already written to them expressing my outrage of their malicious terms and asked them to take it down. PLEASE PLEASE DO SOMETHING! An organization such as PETA, who is in the news all the time, should not be allowed to get away with this!
I agree with this citizen and therefore, on behalf of ISAA, I am asking your help. We’ve taken on PETA before and we’ve made them change. Let’s do it again!
Please contact PETA (information below) and tell them to discontinue their Save The Whales ad campaign or we can exercise our right to boycott PETA and their sponsors.